The executive team is planning to work on our vision, mission, values and strategy for our company very soon. We would like to gather your input as we do this. You are important to the future of the team and we want you to have ample opportunity to help build it. Please carefully think about these questions and answer them thoroughly. The data is confidential and no one will know who submitted it unless you put your name into one of the answers. Thank you!





1. First, please indicate your position in our company by selecting one of these choices:
1. (choice one)
2. (choice two)
3. (etc.)
2. Where are you primarily assigned?
1. (choice one)
2. (choice two)
3. (etc.)


First, we'd like to know your opinion on our current company mission, vision, values and strategy:

3. I personally know by heart our current mission statement and am very inspired by it.
Disagree Strongly Disagree Neither Agree nor Disagree Agree Agree Strongly
4. I know exactly what the top two or three goals are for our team and how we are doing on them at any time.
5. I know pretty well what our strategic plan is for the future of our team and am excited by it.
6. I feel we are united and working together in synergy to achieve our goals and vision.
7. I know what our stated values are.


We have drafted a couple of potential mission statements as a "start point" after talking to some of you. Please read these through and rate them.
8. (Draft One)
Poor Fair Good Very Good Excellent


We have drafted a couple of potential mission statements as a "start point" after talking to some of you. Please read these through and rate them.
9. (Draft Two)
Poor Fair Good Very Good Excellent


Please take the time to respond thoroughly and candidly to the following questions. No one will be able to connect your answers to you.

10. Which of them do you like best? (by question number)



Please take the time to respond thoroughly and candidly to the following questions. No one will be able to connect your answers to you.

11. Why are we in business? Why do we exist?

12. What legacy do we want to leave to the world as a team?

13. What should be our most important values?

14. What is our driving force? That which makes us unique in what we do?

15. What do we do best?

16. What projects or activities should we be engaged in for the next five years?

17. What is something cool, new or exciting you have thought of that we could or should be doing? Think out of the box!

18. What are the key expectations of our staff/employees?

19. What about our stakeholders? What are their key needs and expectations?

20. What is the biggest barrier we as a team have in getting the most important results?

21. What is the most significant barrier you face personally in getting the most important results in your work?

22. What are the needs and expectations of our community and society at large for us?



In the space below write the most inspiring mission statement you can think of for our company. Keep it twenty words or less. A great example is that of Disney: "We create happiness by providing the finest in enterntainment for people of all ages everywhere." What is our mission?
23. Mission Statement:


Simply click the "submit" button once to send in your data. You should receive a confirmation email from the system.